As technology and purchasing behaviours change, e-commerce has naturally become multichannel. It is currently rolled out both online and in physical shops. Customers can access it both in the real and virtual worlds: in any case they want to follow a coherent purchasing path and benefit from optimal customer relations. With multichannel marketing, e-commerce owners today are able to reach out to…
Since the smartphones became our daily companion, the mobile apps raised in popularity. Imagine the sense of a smartphone without it! Mobile app development is a growth market and mobile apps generated more than half of the world’s internet traffic in 2019. By 2022, app store revenues are expected to increase to $157 billion. This is roughly equivalent to $26…
Heutzutage werden Softwareanwendungen von Tag zu Tag wichtiger. Webseiten haben mehr Funktionalitäten als in der Vergangenheit. Schnittstellen zwischen Webseiten und verschiedenen anderen Diensten, intern und extern, sind in der heutigen Zeit der Normalfall. Interagierende digitale Lösungen, wie CRM-Systeme, mobile Apps und Web-Apps, sind die üblichen Anforderungen von Unternehmen. Die Entwicklung und Pflege solcher Lösungen ist eine Herausforderung, wenn es um…